All work/Red Bull
Campaign film & social cutdowns
A season of content from a single shoot: one hero film, twelve vertical cutdowns and an image library the team still uses.
- Client
- Red Bull
- Scope
- Campaign film, vertical cutdowns and image bank
- Channels
- YouTube, Instagram, TikTok
- Engagement
- Campaign
One shoot, a whole season
Red Bull needed content that lasted the season, not a film that was spent after a week. We planned the shoot for several formats from the start: one hero film, vertical cutdowns and stills, all from the same days.
What we have done
Direction, cinematography and post-production. One hero film for YouTube and events, twelve vertical cutdowns for Instagram and TikTok, and an image library the team uses in their own posts.
Result
A package that publishes for months instead of days. Same production, same budget, many times the content. Examples below.